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| Step 1 | Step 2 | Step 3 | Step 4 | Step 5 |
| Step 4. Go home, your work is done. The Strategic Next Step and GoldMine will do the rest, thank you. |
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Your follow-up letters will be automatically printed. Mass e-mails are flying out the edoor as we speak. And guess what? GoldMine is keeping a very accurate record of what went where and how and why. This is all accomplished with GoldMine's Automated Processes. This amazing module allows you to easily automate the necessary routine tasks that make your business grow. Question: What can Automated Processes do for me? |
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If you want efficiency, nothing beats an e-mail message. A potential customer will know you care if they receive a timely reply to their web form request. GoldMine's automated processes not only sends a pre-configured e-mail messages to confirm the web request, it also can send the specific requested information. Example - A hot prospect hits your website and requests a brochure about your latest gizmo. GoldMine receives the request, creates a new record and e-mails the brochure. Now you know someone that is interested in latest gizmo - and you know where they live. The next step could be another e-mail or GoldMine could schedule your sales experts to call the prospect and close the sale. |
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Example 2 - A hot prospect hits your website and requests a brochure about your latest gizmo. GoldMine receives the request, creates a new record and e-mails the brochure. Now you know someone that is interested in latest gizmo and you know where they live. Next a letter is scheduled to be mailed with more information. This is a specific targeted letter for this particular prospect and this particular gizmo. A second follow-up letter is scheduled to go out next week and a third the following week. All automatically. How do you keep track of who gets what letter when? One person can manage hundreds of requests because The Strategic Next Step and GoldMine tracks the letters for you. Just click on 'Run the Letters' and letter 1 about product 2 to prospect 1; letter 7 about product 2 to prospect 143; letter 1 about product 2 to prospect 9; and a hundred others are printed (with labels or envelopes) and mailed. The potential biggest customer of the year actually gets the information they requested. What if they buy after letter two? It's not that easy to fool GoldMine. GoldMine would then stop the series of 'sell' letters and start a series of 'thank you' letters - automatically. |
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Don't forget to call this hot prospect! How many times have sales evaporated because the prospect wasn't called? Never (ever) lose a hot sales lead again! The Strategic Next Step will never (ever) allow this to happen. Within seconds of the receiving the Internet request form, an entry is written into the appropriate person's personal calendar reminding him or her to call this person for a sale. Calls can also be scheduled for further dates. |
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Do it all? The Strategic Next Step allows you to mix and match the automated processes to increase the effectiveness or your sales process. Set up a process to send an e-mail, schedule a follow-up call and print a cover letter for a brochure mailing and your done. You and your sales organization might actually have some more time to sell. You better get started right now! Click here, fill out the quick form, and a Strategic Marketing Systems sales expert will help you get started today. |